<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>MG — Insights</title><description>Writing from MG on infrastructure, go-to-market, and what it takes to keep a company running after launch.</description><link>https://medgenie.com/</link><language>en-us</language><item><title>Why most launches die in the month after launch week</title><link>https://medgenie.com/insights/why-most-launches-die-after-launch-week/</link><guid isPermaLink="true">https://medgenie.com/insights/why-most-launches-die-after-launch-week/</guid><description>A launch is a moment; a market is a system. The failure mode isn&apos;t the launch — it&apos;s that nobody owns the machinery once the attention fades.</description><pubDate>Thu, 23 Jul 2026 00:00:00 GMT</pubDate><category>go-to-market</category><category>operating</category></item></channel></rss>